Stepper - 'cause even your granny's got a fixie... WAC

I just looked at their website.

Sad Tossers spring to mind.

Instead of sitting at home thinking things like,

'humm, a bike without a saddle or pedals will be great, kind of like a cross training, but a bit shit, let's make one'

The should be thinking,

'Its friday night, lets go out, drink beer and get laid'

To reiterate: "Stepper - 'cause even your granny's got a fixie" - what a cunt.

you work on a new way of getting round town that involves rethinking the long-forgotten bicycle. you're four or five years in development. you get finance and interest and the green light to start marketing this new form of transport that you've dreamed up... then just as you gear up to put your products in shops and start targeting potential buyers, fixed gear bicycles inexplicably make a massive comeback, hundreds if not thousands of people return to cycling and are enjoying it as their principal form of transport round town and suddenly your product isn't required. What would you do to try and launch in that climate?

the reason why these are getting the piss taken out of them is cos they're now trying to target 'young' 'fashionable' adults, believing they can piggy back off the enthusiasm for fixed gear bikes .. or at least, they're trying to target adults by suggesting that the cool people are into them, which is a very laughable, old-hat way of marketing and only works if the cool people look even cooler using it. The people they have convinced to help them aren't the cool or fashionable people, they are most likely drama students hired by the hour.

They should be targetting kids. This is a kid's thing - they should be saying to kids "look at this, this is a lark in its own right, you can goof around on this". Maybe they're too expensive to produce for a feasible margin in a kid's market though.

It'd be a big hit in Los Angeles than here.

these things are fucking shit

fixed.

Haircut inspired by:

Phil I just think it's shit to advertise your (conceptually feeble) product by deriding an entirely separate trend. The joke is entirely on them. You're right that they should be aiming them at kids.

fixed.

well I was trying to be sensible.

but yeah, I would have laughed myself silly if I'd seen that going on in Spitalfields.

whats next? this?

that actually looks like fun though.

segways are a COMPLETELY different kettle of fish. They are technologically awesome.

+1 I had a go on one once, nuts and lots of fun.

Segways are very Seinfeld, I reckon.

What, like slap bass?

my favourite thing about these is that there is a shop in new cross that sells these bad boys, and NOTHING else, probably one fo the best/most risky business models ever.

i cna just imagine an 'OOL' type, sitting at home and coming up with the plan, i know we'll get ahead of the game, they're definately going to be the next big thing, loads of Calebrities will be riding them and if we get exclusive import/distribution rights we'll be made when it takes off. The bank manager must hve been in a great mood when they applied for that loan!

good luck to them is what i say, they are really going to need it as summer's over so people arent liklely to take up a new outdoors hobby for ages!

having said that i did see i guy riding (is that the right phrase?) one of them past new cross gate station the other day so perhaps they have already taken off, although he could have been the shop owner.

caption contest:

"well felt like I was doing usual stepper routine in gym, then I was like on the road, then I was like, traffic, then I was like, Dead"

Phil I just think it's shit to advertise your (conceptually feeble) product by deriding an entirely separate trend. The joke is entirely on them. You're right that they should be aiming them at kids.

oh I agree dude.. but to me it just shows they are shitting it that their product won't catch on and that they see the explosion of fixed gear as the reason. even though without fixed gear I don't think it would catch on in the way the think it would anyway.

I don't have any sympathy for them, they've failed to understand where their product might work.. as I say, charitably speaking I presume they already worked out kids would be priced out.

These stepper things will fuck with your back after a mile or so wont they? You're leaning over while stomping down. At least on a bike you're usually spinning, with the saddle to take a lot of the weight.

Trendy cunts with back problems. Can't wait.

These stepper things will fuck with your back after a mile or so wont they? You're leaning over while stomping down. At least on a bike you're usually spinning, with the saddle to take a lot of the weight.

Trendy cunts with back problems. Can't wait.

i think there was another retail unit next to the stepper store in new cross, time to set up an osteopath's business?

i think the names already sorted!

Trendy cunts with back problems. Can't wait.

I may be proved wrong in the next six months but I've a feeling no-one cool is going to be seen dead on one of those.

If they are then I will happily concede I have got old and have no clue about what's cool any more.

What, like slap bass?

They're just very shirt tucked into jeans and white sneakers.

They're very bum bag.

having said that i did see i guy riding (is that the right phrase?) one of them past new cross gate station the other day so perhaps they have already taken off, although he could have been the shop owner.

He had probably just gotten off the train from Cannon Street, couldn't see that surviving the Old Kent Road or indeed any busy street.

Seriously, what do you guys reckon the top-speed for an averagely fit person would be on one of these?
Can't imagine it would be very fast.

They're very walkman.

EXACTLY!

they are VERY walkman.

they're very.. hushpuppies..

they're well weapon