These are made out of a bearing and some shiny bits.
There's a bit of an assumption that more women will cycle if only they can look nicer while doing it. It assumes that we're so essentially vain that we need to be distracted from activity by the presence of sparkly things.
Whereas in reality I am only distracted by kittens.
It's not so much of an assumption as it is a response to feedback. A lot of surveys elicit reponses from women (both cyclists and non cyclists) that they would like some clothing that is suitable for cycling but doesn't make them look like "A Cyclist" when they get off the pedals and go into shops.
It's a sentiment that I can sympathise with as well. When I'm off doing civvy stuff, I don't want to be wandering around that yellow or that blue or a coat that hangs wierdly over my ass but comes quite close to exposing my nipples at the same time. I also quite like to be wearing trousers that don't exfoliate my legs when I push off from the lights. I won't deny that I love cycling gear, but like bowling shoes and fencing masks find that they don't always rise to the occasion when used out of context. Sure there will be some women easily tempted by stylishness, labels and shiny but I think most of them would be quite happy with not looking like a pillock when nipping into HMV for the latest DVD. Sure we shouldn't care what people think we look like, but we do, all the time, often subconciously. It's vanity, but most of it isn't unreasonable. I think to those ends women should be supported in their support of a pair of jeans and a T-shirt that don't look like they would be better suited to those with a flat chest and man-hips.
Of course the first people to respond to this kind of challenge tend to be the more daring innovators and so their products will reflect that. Their products may not meet a simple demand but they will be ones to pave the way for the ones that do.
These are made out of a bearing and some shiny bits.
It's not so much of an assumption as it is a response to feedback. A lot of surveys elicit reponses from women (both cyclists and non cyclists) that they would like some clothing that is suitable for cycling but doesn't make them look like "A Cyclist" when they get off the pedals and go into shops.
It's a sentiment that I can sympathise with as well. When I'm off doing civvy stuff, I don't want to be wandering around that yellow or that blue or a coat that hangs wierdly over my ass but comes quite close to exposing my nipples at the same time. I also quite like to be wearing trousers that don't exfoliate my legs when I push off from the lights. I won't deny that I love cycling gear, but like bowling shoes and fencing masks find that they don't always rise to the occasion when used out of context. Sure there will be some women easily tempted by stylishness, labels and shiny but I think most of them would be quite happy with not looking like a pillock when nipping into HMV for the latest DVD. Sure we shouldn't care what people think we look like, but we do, all the time, often subconciously. It's vanity, but most of it isn't unreasonable. I think to those ends women should be supported in their support of a pair of jeans and a T-shirt that don't look like they would be better suited to those with a flat chest and man-hips.
Of course the first people to respond to this kind of challenge tend to be the more daring innovators and so their products will reflect that. Their products may not meet a simple demand but they will be ones to pave the way for the ones that do.