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Yes. It's this feller, Errol Drew https://www.freewheel.co.uk/history
Yes. It's this feller, Errol Drew https://www.freewheel.co.uk/history
Their boss was clever and ruthless. I remember him boasting of a 1000% margin on a little tube of grease. He wanted to modernise the trade. He reckoned margins could be jacked up if you put a cheap product in a bubble pack with some marketing guff printed on it. At the time he drove a Porsche.