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  • ...or don't actually realise that doing 30-50 miles a day of stop start riding in a city is going to mince a set of cheap v brake pads out in a few weeks.

    One of my biggest pet peeves is customers going

    “Oh I’m just riding it a couple miles a days”.

    Yes, you’re using the bicycle for the exact purpose, a couple miles a day is actually as much as drivers drive in London daily.

    “A couple miles” with no rest day will wear parts out and it does need servicing.

  • When I was working at a bike brand where this frequently came up as a customer gripe: I had a macro set up that explained a persons hypothetical commute mileage (even factoring in time off) and demonstrated how easily a casual rider can stack up 2000 miles a year. Given that's what a fair proportion of people probably put into their car insurance quote, all of a sudden a worn chain doesn't seem so bad

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