ASO / BC don't have much on the line if were to petition them.
You want the person who is going to feel the reputational heat. Ideally we want a 'family brand' who are the major sponsor for a race, and do not want to be associated with sexism in the sport - and who also stand to gain some good press from them making the change.
ASO / BC don't have much on the line if were to petition them.
You want the person who is going to feel the reputational heat. Ideally we want a 'family brand' who are the major sponsor for a race, and do not want to be associated with sexism in the sport - and who also stand to gain some good press from them making the change.